Reduced stigma around cosmetic surgery made it more appealing; the internet made it more accessible, putting information and doctors at everyone's fingertips. Now, travel may be making it cheaper.
Patients aren't just flocking to surgeons, they're bargain hunting, too. They're getting the most bang for their buck with "plastic surgery vacations," overseas trips that combine medical procedures with leisure time at a resort.
The trend is taking surgery hopefuls on trips across the world: A 2019 study found that at one cosmetic surgery center in Colombia, the 658 patients studied came from six different continents, 38 of the U.S. states and seven of the Canadian provinces.
Medical tourism is unlikely to drop in popularity, but if you're considering taking a trip to